That is a powerful headline, one of the most important things in copywriting and digital marketing. It should spark customer curiosity and lead them to action. In combination with an eye-catching image, it draws customer attention exactly where you want them to be, to your product.

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By the way, the egg came first, and then it hatched a chicken.

P. S. Did you know that most-liked Instagram post ever is an image of an egg with an astonishing 53 million likes. Coincidence? I don’t think so.